About
Project overview
Designed a set of three social media carousels for Team GB’s Winter Olympics campaign, centred around the theme of “firsts” and celebrating key moments in their history. Collaborated closely with stakeholders to refine concepts and ensure alignment with brand and campaign goals. Final designs were approved following feedback from both Team GB and Deloitte, and delivered ready for publication.
Featured Project
Final approval
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Delivered final carousel designs for sign-off
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Received final approval from both Team GB and Deloitte, confirming alignment with campaign goals and brand standards
Review & Feedback
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Submitted drafts for internal review by Team GB
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Incorporated structured feedback from both Team GB and Deloitte stakeholders
Content Design & Production
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Designed and built three social media carousels tailored for platform specifications
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Ensured visual consistency with Team GB branding and campaign identity
Concept Development
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Researched historical “firsts” within Team GB’s Winter Olympics legacy
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Developed creative direction and narrative for three distinct carousel concepts
Project Brief & Kickoff
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Received initial brief from Team GB outlining the “Firsts” campaign theme for the Winter Olympics
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Confirmed collaboration structure, including stakeholder involvement from Deloitte
Key milestones
Project gallery