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Projects

Projects

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I was commissioned by Team GB for the Winter Olympics 2026 to design a series of social media carousels centred around the theme of “firsts.” The project explored new milestones in the Games, from emerging sports to debut teams, presenting them through engaging and visually dynamic storytelling. Across three carousel sets, I developed graphics designed to capture attention, encourage interaction, and boost overall social media engagement while aligning with Team GB’s brand and Olympic spirit.

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Explorer Lounge

Explorer Lounge is the VIP hospitality space for Extreme H racing, reimagined as part of the championship’s evolution from Extreme E to H. As the sole Graphic Designer on the project, I led the visual refresh of the lounge’s identity—moving away from the previous neutral, beige aesthetic and introducing a more dynamic direction.

Through the use of bold colour palettes and a distinctive new typeface, I created a sharper, more contemporary look that reflects the energy and innovation of Extreme H. The result is a revitalised brand experience that elevates the hospitality environment while aligning with the forward-thinking spirit of the series.

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Extreme H Branding

For the inaugural FIA Extreme H World Cup, I was responsible for delivering a wide range of print and physical design assets that shaped the visual identity of the event on the ground. This included everything from podium and switch zone graphics to the design of bespoke trophies and medals, all created in-house.

Beyond these hero pieces, I developed a cohesive suite of environmental branding across the paddock and team garages, alongside partner totems, flags, and supporting signage. The work ensured a consistent and impactful visual presence throughout the event, bringing the Extreme H brand to life across every touchpoint.

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Explorer Lounge Re-brand

My day-to-day work at Extreme H spans a wide range of digital design, including social media content, website updates, and email communications. Alongside this, I played a key role in shaping a newly established brand, contributing to the development and evolution of its visual guidelines.

As the brand began to take form in real-world applications, I identified opportunities to push it further—pitching a new typeface and a more confident use of secondary colours. This shift helped move the identity away from a corporate feel towards something more dynamic and sport-driven, better reflecting the energy and ambition of Extreme H.

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FIA XH World Cup

For the inaugural FIA Extreme H World Cup, I was responsible for delivering a wide range of print and physical design assets that shaped the visual identity of the event on the ground. This included everything from podium and switch zone graphics to the design of bespoke trophies and medals, all created in-house.

Beyond these hero pieces, I developed a cohesive suite of environmental branding across the paddock and team garages, alongside partner totems, flags, and supporting signage. The work ensured a consistent and impactful visual presence throughout the event, bringing the Extreme H brand to life across every touchpoint.

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Be Well X NHS

Be Well at Camberwell is a mental health initiative based within Camberwell College of Arts. As a university alumnus, I was commissioned to develop the brand identity from the ground up, including the logo, colour palette, and visual guidelines.

The process involved understanding how mental health is experienced and discussed within the university context, which informed the creation of an abstract logo designed to feel open, supportive, and adaptable. As the initiative grew, I continued to support the brand through the design of posters, sticker packs, and other collateral, ensuring consistency while allowing the identity to evolve over time.

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Earth Day

I was commissioned by the University of the Arts London (UAL) and the Climate Emergency Network to design the visual identity for Earth Week—a six-day programme spanning all six UAL colleges. The brief specifically called for the use of Warli, an ancient Indian art form I had previously explored in my Master’s final major project.

I developed a modular identity system built around adaptable, breakable assets that could be tailored for a wide range of events and applications. The Warli-inspired illustrations were applied across flyers, the UAL website, Eventbrite listings, and social media platforms, ensuring a cohesive yet flexible visual language for the campaign’s promotional rollout.

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Extreme E

As the sole designer at Extreme E, I played a key role in shaping the brand’s visual identity across all touchpoints. My work spans social media content, car liveries, and race posters throughout the season.

Working in a fast-paced environment with tight deadlines has strengthened my ability to multitask, adapt, and deliver bold, high-energy visuals while maintaining strong brand consistency.

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Cano Water

Cano Water, the world’s first canned water brand, champions sustainability through recyclable aluminium packaging.

For this project, I designed a poster and web advert, exploring both a clean, minimalist aesthetic and a more narrative-led approach—experimenting with typography, layout, and visual storytelling to create impactful designs.

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Colours of Dissent 

For my final major project at the University of the Arts London, I explored the intersection of sarees, books, and the narratives of major women-led protests in India. The project investigates how traditional garments can be recontextualised as vessels for activism, memory, and empowerment.

Through research and extensive visual experimentation, I developed a design language that translates protest narratives into fabric-based storytelling. By embedding these histories into a wearable medium, the saree becomes both archive and statement—bridging cultural heritage with contemporary social issues.

The final outcome reflects on how design can function as a catalyst for social change, using material, typography, and storytelling to connect audiences with overlooked or powerful women-led movements.

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